Patrick Renvoise, Chief Neuromarketer, SalesBrain

Nominee: Patrick Revoise, Chief Neuromarketer and Co-Founder, SalesBrain LinkedIn

Nominated in the category: B2B and B2C Marketing Management and Sales Management

This nomination has been submitted by the Management of the Sales Lead Management Association
Patrick Renvoise co- wrote the truly ground breaking work, a best selling book, “Neuromarketing: Understanding the Buy Buttons in Your Customer’s Brain,” and it has changed the way we market and sell. His co-author is Christophe Morin

Prior to co-founding SalesBrain, Patrick was in charge of Business Development first at Silicon Graphics then at LinuxCare. While marketing super-computers and complex software solutions to some of the world’s most brilliant scientists at NSAA, Shell, Boeing, Airbus, BMW, and more, he becoame fascinated by the human brain. Patrick then started to investigate a scientific model to explain how humans use their brain to make buying decisions. He spent two years researching and formalizing the first, 100% science-based persuasion model called NeuroMAP™ In 2002 Patrick and his business partner, Dr. Chsitophe Morin, co-authored the first book on Neuromarketing and published NeuroMAP™. This proprietary award-winning methodology has been used for the past 15 years to help over 6,000 companies worldwide SCIENTIFICALLY CAPTURE, SCIENTIFICALLY CONVINCE and SCIENTIFICALLY CLOSE more business.

Parick received a Masters in Computer Science from the National Institute of Applied Sciences (Lyon, France). He is currently serving as Chief Neuromarketing Officer of SalesBrain. To get a diagnostic on the impact of your sales and marketing strategy on the brain of your customers, contact Patrick at, patrick@salesbrain.com

He was interviewed on SLMA Radio here : How the latest brain research can increase your sales

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Patrick Renvoise is nominated by James Obermayer

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