Nominated in the category:
People in Lead Generation companies (including agencies – consultancies – database providers – fulfillment telemarketing – trade show vendors – etc.)
About this winner:
Mac has helped countless companies, large and small, transform their marketing efforts into qualified leads and then convert those leads into customers… and revenue. His breadth of experience extends from in-depth analysis of clients’ challenges and needs to the development of lead generation strategies, programs, and tactics. Plus, he utilizes standard and customized software applications to automate marketing operations, customize interactive programs, track responses, measure effectiveness, and make ongoing improvements.
Connect with Mac: