Nominated in the category:
People in Lead Generation companies (including agencies – consultancies – database providers – fulfillment telemarketing – trade show vendors – etc.)
About this winner:
Howard is well-known as a pragmatic marketing thought leader, specifically in the fields of demand generation, lead nurturing, and marketing automation. He speaks and writes frequently on lead management topics (sample: “The Point”), and the white papers and ebooks he’s authored have been downloaded by thousands of B2B marketers. True to his practical approach, Howard is actively hands-on with agency work and has been personally involved in the strategy, design and implementation of dozens of lead management programs for high-tech clients at Spear Marketing Group.
Connect with Howard: