Nominated in the category:
B2B and B2C C-Level Management
About this winner:
PhD candidate, Debbie Qaqish coined the term Revenue Marketing in 2011. As Chief Strategy Officer for The Pedowitz Group, Debbie motivates marketers to embrace revenue accountability through her work with clients like Microsoft and McKesson. She inspires the marketplace through her award-winning book, “Rise of the Revenue Marketer”, and radio program WRMR Power Talk Radio for Revenue Marketing Leaders http://bit.ly/2dtw8a3. Debbie also writes a column for Strictly Marketing and B2B Marketing Magazine http://bit.ly/2e5vHWk and teaches an MBA-level course at the College of William & Mary.
This year Debbie has been focused on identifying the key ingredients for building a successful Revenue Marketing Center of Excellence. Through research and reporting, Debbie she has been prolific in the area of Marketing Operations, authoring a white paper series http://bit.ly/2eWqF0I and bylined articles on the rise of this critical functional area http://bit.ly/2eoSpr4.
In 2016, Kapost named Debbie among the Top 40 Most Inspiring Women in Marketing. This year SLMA named Debbie one of the Top 40 Most Inspiring. For four years, Debbie has been named One of the Most Influential People. She has also won SLMA’s Top 20 Women to Watch distinction. In 2014 FierceCMO named Debbie a Top 10 Woman CMO to Watch.
Connect with Debbie: