Nominated in the category:
B2B and B2C C-Level Management
About this nominee:
Carlos continues to set an amazing example of what it means to be a leader in this industry. As a marketing and sales veteran, Carlos helps organizations learn that we need to do things differently today to truly drive revenue and results, not just do different things.
This month Carlos published his first book, Driving Demand -Transforming B2B Marketing to Meet the Needs of the Modern Buyer because he saw again and again that change management was the missing element in many marketing organizations today. This book was written to help organizations learn how to adopt change to make an impact.
Carlos speaks at more industry events than I could fit into this submission and is always willing to take the time to speak to marketers with challenges. His accomplishments are significant, yet he always finds the time to thank friends, family, customers, partners and colleagues for their contributions. Carlos fosters a strong company culture based on innovation and teamwork and inspires ANNUITAS clients to do the same. He is truly an inspiring leader, marketer and executive.
Connect with Carlos: