Nominated in the category:
B2B and B2C Marketing Management and Sales Management
About this nominee:
(Sridhar) Bill has pioneered work in neuroscience as applied to sales and marketing. He’s published many blog posts and papers on the subject which has branched out into neuro-marketing and neuro-selling. I attended a workshop he led with sales executives at a tech firm. Was blown away with how positively the reps responded to Bill’s neuro-selling methodology. I’ve rarely seen that level of sales engagement in a training workshop where folks tend to be pretty cynical and resistant to change.
(Anneke) Mr. Reed has been an inspiration leader for dozens of lead management projects for leading tech firms such as Avnet, Arrow, Cisco, HP, IBM, Logicalis, Microsoft, Oracle, Riverbed, SAP, Symantec, VMware and many others. He has successfully used cutting-edge neuroscience, neurolinguistics, personality profiling, teaching sciences, and a unique 3-Act Sales Play format to drive results that his client verify are 3 to 5x above industry norms. Reed also empowers sales professionals with neuroscience-based sales enablement tools that provide the equivalent of a flashlight and roadmap into a prospect’s decision-making thought processes.
Connect with Bill: